R.I.P. Cheap Monday 
Client: Cheap Monday
Agency: VICE/VIRTUE Nordic
Role: Creative Lead / Director / Art Director
Cheap Monday c/o 2018

Content video for Cheap Mondays C/O Collection.

“The latest edition of C/O Cheap Monday is about shifting the context - from workwear to fashion - around an existing piece of clothing. “

This film is about showcasing how one can be sustainable while still being punk. How sustainability can have an edge and be less complicated than we make it. How becoming more sustainable can start with something as simple as reusing already used clothes.